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Israel Is Running a Synthetic Think Tank to Influence AI Search Results

Israel funds the Hanover Institute, an AI-generated think tank by ad firm Piro, publishing 100+ articles to influence LLM chatbot answers about Israel.

The Hanover Institute for Public Policy, run by American ad firm Piro Inc and paid for by Israel through HAVAS Media and the state ad agency LaPam, has published more than 100 articles in under a month. The AI detection tool Pangram found tested articles entirely AI-written except their bibliographies, and the site includes an llms.txt file to make it easier for LLMs to scrape. FARA filings show a $900,000 project invoice plus a $100,000 payment, and Piro advertises an 'AI Story Optimization' service for shaping chatbot answers.

404 Media · 21d agoAI safety & security