Meta gives small businesses an AI agent that knows their work
Meta added business skills and connectors for Instagram, Facebook, Canva, QuickBooks, Shopify, Slack and Stripe to its Muse agent.
Meta introduced Muse for Small Business, adding skills and connectors to the personal AI agent that launched earlier this month in the US and Canada. Business owners can connect Instagram professional analytics, Facebook Pages, Meta ad accounts, plus Canva, Intuit QuickBooks, Shopify, Slack and Stripe for context on brand, storefront, books and customers. The agent can analyze sales and campaigns, draft growth plans, review finances for unusual expenses, and prepare email drafts, with nothing published, sent or spent without user approval. It is free for most uses with subscription plans available.