Netflix rolls out AI Discover tab for mood-based recommendations
Original title: Netflix’s new AI Discover tab helps you find something to watch based on your mood
AI Discover tab lets users select themes like “scare me” or “family movie night” for personalized suggestions powered by a new real-time intelligence layer.
Netflix announced a new “AI Discover” tab on its platform. Users can browse curated themes based on mood, time available, or trending content. The feature forms part of an intelligence layer that learns from user feedback in real time. It is rolling out first in the US to English-language users on supported TVs.
- Themes include “something light,” “scare me,” “family movie night,” and “quick watches”
- Each title has a “Tune Your Recommendations” button
- Feedback will guide future feature decisions
- Supported on TVs with a red-gem “Discover” icon in navigation
From the original article
2 min read at techcrunch.com
The first experimental feature under the tab will allow users to get recommendations based on what they're currently in the mood for.
By Aisha Malik · techcrunch.com
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