Cocomelon's Studio Tells Its Artists to Start Experimenting With AI
Moonbug Entertainment, studio behind Cocomelon and Blippi, issued generative AI guidelines requiring human authorship and legal review of all AI use.
Moonbug Entertainment, producer of Cocomelon, Little Baby Bum, Blippi, and Mia's Magic Playground, shared its 'Studio AI Bible' and generative AI policy with 404 Media. The guidelines permit AI for ideation, storyboarding, and utility tasks but require substantial human creative input on core elements, legal approval of every tool, and a 'provenance and isolation' filing system to preserve copyright. A spokesperson said generative AI is not currently used in aired episodes. Moonbug content has hundreds of millions of YouTube subscribers, with Cocomelon spinoffs on Netflix, a Universal movie in development, and a Disney+ move planned next year.
- Guidelines require human authorship of characters, storylines, and lyrics; AI only assists
- Every AI tool needs legal approval; AI assets filed separately to preserve copyright
- No 'prompt-to-product': AI designs must be redrawn by artists before entering production
- Generative AI not yet used in aired episodes, per Moonbug
- Cocomelon spinoffs air on Netflix, with Universal movie and Disney+ move planned
From the original article
5 min read at 404media.co
Moonbug Entertainment, the children’s entertainment studio that makes the hugely popular shows Cocomelon, Little Baby Bum, Blippi, and Mia’s Magic Playground has asked its animators to start using artificial intelligence while making its shows, 404 Media has learned.
By Jason Koebler · 404media.co
A short excerpt; the article and its images belong to the publisher. Summary, key facts and assessment above are AI-written from the article and can be wrong.