Apple CEO says the company does not want to ship AI for its own sake
Original title: Apple CEO says the company doesn’t ‘want to ship AI for AI’s sake’
Ternus, CEO since early September, said a delayed, more powerful Siri launched this summer and good AI should feel like ordinary software.
John Ternus told Wired he is comfortable with Apple's place in AI after criticism that the company lagged, including a delayed more powerful Siri that launched this summer. He said Apple will use AI in new products only when it serves users, so people need not notice whether AI or traditional software did the work. Pressed on agents replacing apps, he said making products remains a human activity.
- Ternus officially became Apple CEO at the beginning of September.
- A more powerful version of Siri, long delayed, launched this summer.
- He said agents might simplify life but product creation stays human.
From the original article
1 min read at techcrunch.com
Apple's new CEO defended the company's current position in the AI landscape.
By Anthony Ha · techcrunch.com
A short excerpt; the article and its images belong to the publisher. Summary, key facts and assessment above are AI-written from the article and can be wrong.