SMBs need vendor guidance for cybersecurity
Original title: When confusion reigns, trusted vendors must guide their SMB customers
Trusted vendors must provide clear guidance to SMB customers to help them navigate complex cybersecurity solutions and respond to incidents.
Cybersecurity for small and mid-sized businesses often suffers from complexity and lack of in-house expertise. An ESET report finds that over half of SMBs find the cybersecurity market confusing and 72% want plain-language explanations. Effective protection demands that vendors lead customers through clear onboarding and offer practical guidance during incident response. Without this, SMBs may struggle to optimize security products and build long-term resilience.
- SMBs make up over 99% of private sector companies in Europe and North America
- Over half say cybersecurity solutions market is confusing
- 72% want plain-language explanations
- Many lack time or expertise for threat assessment
- Seek MDR and advanced support beyond antivirus
- Vendors
- ESET
- Countries
- EuropeNorth America
From the original article
8 min read at welivesecurity.com
SMBs need guided onboarding and supervised protection to optimize their investments
welivesecurity.com
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