Does AI Save Time on Product Design? A Randomized Controlled Experiment of AI Prompt-to-Design Workflows
A 100-person trial found Figma Make cut design-task time about 20%, more so for product managers.
Researchers ran a randomized controlled trial with 50 product designers and 50 product managers to test prompt-to-design workflows. Participants attempted three standardized design tasks with or without access to Figma Make. Among people who finished, Figma Make was associated with about 20% shorter completion times, with larger gains for product managers. The authors say benefits for professional designers may depend on the task.
- Trial included 50 product designers and 50 product managers.
- Participants did three standardized tasks with or without Figma Make.
- Completers were about 20% faster when they had Figma Make.
- Product managers gained more time savings than professional designers.
- Vendors
- Figma
- Products
- Figma Make
- Organizations
- Figma
From the original article
1 min read at arxiv.orgAI tools for digital product design now offer prompt-to-design capabilities, allowing designers and their non-designer colleagues to create prototypes through conversational workflows with large language models (LLMs). While these tools promise time savings, experimental evidence in product design remains limited compared with evidence from software engineering.
By Remy Stewart · arxiv.org
A short excerpt; the article and its images belong to the publisher. Summary, key facts and assessment above are AI-written from the article and can be wrong.