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Stories tagged #advertising
Reddit shifts toward a logged-in experience as search traffic falls
Q3 global daily users were flat at 130.3 million, while U.S. daily users fell to 50.7 million.
KARMA updates advertising-agent knowledge without changing model weights
Authors report average hold-out score rising from 30.19 to 39.15 across 18 domain–model settings.
Google expands AI Mode search ads to international markets
Alphabet reported $127.6 billion in quarterly revenue, while Search ad growth slowed to 12% from 17%.
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Citizen Lab says spyware makers infect devices through online ads
Researchers say Israeli firm Discover-Tech links ad vendors to Candiru and Bindecy zero-click spyware.
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Anthropic IPO letter renews pledge that Claude will never show ads
Anthropic says it delayed Claude Fable 5 for cyber safeguards and gave defenders about $100 million in free credits.
Pennsylvania law requires labels on AI-generated ads
The rule covers image, video, audio, and text ads expected to air or appear in Pennsylvania, including ads made elsewhere.
Google says opted-in Gmail and Photos data can personalize Search ads
The October 16 policy says ads are not personalized from Gmail, Drive or Photos unless users share that data with other Google services.
Google privacy update may let Gmail data inform AI ads
The October 16 wording drops a ban on ads based on Drive, Gmail, or Photos content shared with other Google services.
Study models advertising and subscription menus for LLM platforms
An intermediate ad cap can raise consumer surplus, and large compute-cost cuts can increase total ad revenue even as ad intensity falls.
OpenAI expands ChatGPT Ads to 26 more countries, now in 89
Ads remain limited to Free and Go; Plus, Pro, and Enterprise stay ad-free, and OpenAI says it does not sell conversation data.
OpenAI details a separate ChatGPT ads stack built on a post-trained LLM
OpenAI says ChatGPT Ads reached a $1 billion annualized run rate in under 200 days, with over 100,000 advertisers.
Citizen Lab says AdFection used ads to deliver Candiru spyware
Discover-Tech allegedly helped infect at least 45 Al-Jazeera devices without a victim click.
Zero-click attacks used targeted ads to deliver Candiru spyware
Citizen Lab says Candiru spyware hit Al Jazeera devices through zero-click malicious ads called AdFection.
ChatGPT Ads Target Your Phone Number, Email
Advertisers can target ChatGPT ads using a phone number or email uploaded to OpenAI.
AdFection: Beyond the Click: Citizen Lab Exposes Ad-Delivered Spyware Networks
Citizen Lab says Candiru used Discover-Tech ads for zero-click spyware, hitting at least 45 Al Jazeera devices.
How ChatGPT Targets Ads To You Based On Your Prompts, Phone Number, and Email
OpenAI lets advertisers target ChatGPT users using emails, phone numbers, device IDs, and conversation context.
Fake ChatGPT, Gemini Sites steal advertising accounts, MFA codes
Fake ChatGPT, Gemini, Claude, and Perplexity sites use browser-in-the-browser phishing to steal ad-account logins and MFA codes.
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Radisson Hotel Group brings hotel discovery into ChatGPT
Radisson launched a ChatGPT hotel plugin and ads converting about 1.5 times organic search.
Ex-Ramp engineers raise $20M for platform Melius after scrapping their first product
Ex-Ramp engineers raised a $20 million Series A for Melius, an AI ad-creative platform.
AdSpark: A Large-Scale Dataset and Benchmark for Product-Centric Advertisement Video Generation
AdSpark releases a ~300K dataset and six-dimension benchmark for product-centric advertisement video generation.
OpenAI launches visual ads that appear alongside image generation results
OpenAI will show labeled visual ads beside ChatGPT image-generation results for U.S. users later this month.
OpenAI is sticking more ads in ChatGPT
OpenAI will test visual ads next to ChatGPT image generation for free US users.
ChatGPT's new ad format fills the image generation loading screen with product carousels
OpenAI will test labeled ChatGPT display ads on US image-generation loading screens and expand ad measurement.